A Vision Takes Shape
From a spark of curiosity in 1987 to a heartbeat felt across India’s roads today, our story is one of passion, precision, and perseverance. In a small workshop in Ludhiana, Mr. Rajneesh Malhotra set up shop in 1987—not to build complete bicycles, but to master the art of their parts. Day after day, he’d inspect every weld, every bearing, every gear tooth, driven by one question:
What makes a bicycle truly exceptional?
Those early years—shaped by the hum of lathes and the scent of freshly machined metal—laid the foundation for everything that would follow.
As the dynamic second‑generation leader at Radiant Cycles, Rishabh Malhotra blends fresh vision with deep-rooted passion. Under Rishabh’s leadership, Radiant isn’t just keeping pace with the industry; we’re setting the standard for what a modern, customer‑centric bicycle brand can be.
The People Behind the Pedals
Radiant Cycles is more than a brand — it’s a close-knit team driven by passion, precision, and purpose. Led by Rajneesh Malhotra and Rishabh Malhotra, our team brings together decades of industry experience and youthful energy.
From design to dispatch, every member of the Radiant family is committed to building products that they’d be proud to ride themselves.
Because at the end of the day, it’s not just about making cycles — it’s about making connections.
We don’t just follow trends — we create them. From introducing kids’ bikes to launching vibrant designs, ergonomic designs for urban riders, Radiant is committed to innovation with purpose. Our design and R&D team constantly explores new ideas that blend functionality with fun, ensuring we stay ahead of the curve — and so do you.
At Radiant, every cycle is made in-house — from frame design to final paint finish. This gives us full control over quality, durability, and design. Our focus on Indian roads and rider comfort means you're not just buying a cycle — you're investing in performance.
We offer a wide range — from kids’ cycles under our playful Radiant line, to rugged MTBs and smooth city bikes. Our models are designed with Indian families in mind — bold colors, strong frames, and ergonomic builds that sell fast and ride even better.
We don’t just build cycles — we build partnerships. Radiant offers marketing support, logistics, dealer training, and early access to new launches. With over 250 partners across India, we’re creating a nationwide network that’s built to scale — and built to last.
The Radiant Ride Journal
Stories, tips & inspiration to fuel your next cycling adventure.
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